improving the way UPSC students practice for their exams by receiving instant feedback on any topic.

MY ROLE:

Among a team of 14, I collaborated closely with Product manager, Founder, Developers and Senior Designer to brainstorm ideas, concept delivery, high fidelity prototype and making sure the feature truly met student’s & business needs.

RESULT:

A feature in the web app called “Townhall” designed to help UPSC students prepare for their exam by building confidence, improving clarity in their answers and providing instant, actionable feedback.

How it started

How it started

When I joined, the product hadn’t even been started...

FirstBench.ai is an EdTech startup helping UPSC aspirants with personalized learning, I worked on an exciting feature called Townhall.

This feature allows students to select topics they want to focus on and speak about them to answer AI-generated questions, helping UPSE students prepare for their exams.


☹️

Problem area

Why was this TOWNHALL feature required?

Riya, a UPSC aspirant, spends hours studying topics like World Air Pollution. Despite taking notes and watching videos, she wonders, “Have I truly understood this?” Like many, she needs a way to apply her learning and test her knowledge.

Riya spends hours in learning about World air pollution by taking notes and watching videos.

UPSE

She thinks

Have I truly understood this topic ?”

Here’s where the challenge begins

Vast Syllabus:

Every topic feels like an ocean; identifying most important points becomes overwhelming.

Clarity in Answers

Despite knowing the topic, their answers lack depth and precision, often sounding too generic.

Practice Over Passive Learning

Simply consuming information doesn’t prepare them for the real-world application required in the UPSC exam.

Bad Sentence Formation

They struggle to frame well-structured, impactful sentences.

Studying for UPSE exams isn't just about consuming information—it’s about applying knowledge effectively.

Solution

🤩

Solution

To solve this we came up with a feature named “Townhall”.

This feature allows students to select topics they want to focus on and speak about them by answering questions and helping them prepare for their exams .

Solution

In a hurry? skip to the final experience

👩🏼

User Research

But first before designing lets understand UPSC Students.

To truly understand the daily struggles of UPSC aspirants, I spoke with seven students and immersed myself in countless vlogs and preparation videos on YouTube.

📖

Secondary Research

How does UPSE exam work?

🤟🏻

Brief

User stories

As a team, we identified key pain points such as lack of clarity in answers, difficulty in managing time, and fear of speaking in front of an interviewer. Based on these insights, we came up with the following user stories to guide the development of an effective interview preparation tool.

Brief

🧠

Brainstorming

Building the townhall feature

We had brainstorming sessions where I collaborated with a diverse team of 14 members, including product managers, developers, and the founder. These sessions were crucial for generating ideas and aligning our goals with the business objectives.

😶‍🌫️

Iterations

Before settling on a solution,the team pitched a variety of innovative ideas.

We started brainstorming, the team explored several creative approaches:

🤞🏻

Ray of hope

So what next? what’s the next best we could do?

After many discussions, iterations, and internal reviews, we settled on a simpler, more personalized approach that was possible for the AI & Backend team to make it and also aligned with the business goal

📑

Information Architecture

We ultimately made a decision based on several factors.

We developed a simplified, customised information architecture that contains a detailed analysis, with a clear improvement plan for enhanced usability and efficiency.

🖌

Design System

Design System Integration

Hari, our Senior Designer, provided a design system and instructed me to apply it across all designs and interactions I created.

Some Components that I made using the given Design System

Solution

00:00

Done

What is the Townhall feature, and how can it help me?

Question 1

Question 2

Question 3

Question 4

Question 5

Question selection

Drop down

.

Edit done button

Timer

Mic

Loading

🤩

Solution

And finally introducing the “Townhall” feature

After multiple iterations, Townhall became a simple yet powerful tool that helped UPSC aspirants practice with confidence, improve their articulation, and prepare effectively for their interviews.

Step 1: Select Preferences:

Choose your subject, topic, and sub-topic to focus on a specific area.

Step 2: Answer Questions

Attempt 5 questions by speaking about the topic.




Step 3: Instant Feedback

Receive immediate feedback on clarity of topic, structure, and improvement areas.

See Final Solution

🖌

Visual Language

"Enhancing User Experience with Visual Cues".

We used colors and icons to provide visual cues for the user.

☹️

Problems

Tackling Challenges

After creating the first draft, we shared it with the team, who conducted user testing and identified several issues. Although I wasn't part of the testing process, I received the insights and made the necessary adjustments accordingly.

Challenge 1

what if they user wants to edit the response?

Next question

do you want to re-record?

Allow editing after answering a question.

Solution 1

Challenge 2

what if the user wants to skip a question?

Solution 2

A confirmation popup before skipping.

Solution 2

☹️

Solution

And here comes the MVP Version.

The final solution is an MVP, focusing on core features to meet key user needs. It serves as a foundation for future improvements based on user feedback and further testing.

.

How will this feature help UPSE Students?

  1. Turning passive reading into active practice.

  2. Helping students identify knowledge gaps and focus their revision.

3. Instant feedback to help them refine their answers and gain clarity.

Concept Clarity

&

Convenient

Future Prospects

  1. Discussion Forums and Debates: Evolving Townhall into a platform for live debates between two teams.

  2. Enhanced Accessibility: Adding features for students with hearing or speaking disabilities, such as:

•Voice-to-text support.

•Customizable interaction modes.

•High-contrast, simplified interfaces.

  1. Real-Time Captions: Leveraging AI to generate live captions of spoken responses for better comprehension.

🫡

Takeaways

Closing Thoughts

🤩

My learnings

The most Important Part- My Learnings from this Journey.

1

Understanding Business Goals and User Needs: Aligning technical feasibility with real student challenges is crucial.

2

Collaboration is Key: Treating developers as partners and fostering clear communication made remote work much more effective.

3

Scalable Design: Using an effective design system ensures consistency and eases future iterations.

4

Inspired by UPSE Students: The determination and resilience of UPSC students, seen through their vlogs and conversations, continue to motivate and inspire me every day.

Other Projects

x

Sahayak

|

Service Designer

View Case Study

x

|

UX Design Intern

View Case Study

How it started

Brief

P

Main

Work

About

Contact

LinkedIn

Resume

GET IN TOUCH

prarthanajaindesign@gmail.com

9136574250

Made with a lot of cups of iced coffee & music.

☹️

🤩

Solution

1

Choose a Topic

Start your personalized session by selecting one subject, one topic, and one subtopic.

2

Answer the questions

Activate your mic and begin speaking to answer the five questions one by one.

3

Get Instant Feedback

Get detailed analysis and a clear strategy for improvement.

improving the way UPSC students practice for their exams by receiving instant feedback on any topic.

MY ROLE:

Among a team of 14, I collaborated closely with Product manager, Founder, Developers and Senior Designer to brainstorm ideas, concept delivery, high fidelity prototype and making sure the feature truly met student’s & business needs.

RESULT:

A feature in the web app called “Townhall” designed to help UPSC students prepare for their exam by building confidence, improving clarity in their answers and providing instant, actionable feedback.

How it started

When I joined, the product hadn’t even been started...

FirstBench.ai is an EdTech startup helping UPSC aspirants with personalized learning, I worked on an exciting feature called Townhall.This feature allows students to select topics they want to focus on and speak about them to answer AI-generated questions, helping UPSE students prepare for their exams.


Why was this TOWNHALL feature required?

Problem area

Riya spends hours in learning about World air pollution by taking notes and watching videos.

She thinks

Have I truly understood this topic?”

Riya, a UPSC aspirant, spends hours studying topics like World Air Pollution. Despite taking notes and watching videos, she wonders, “Have I truly understood this?” Like many, she needs a way to apply her learning and test her knowledge.

Here’s where the challenge begins

Vast Syllabus:

Every topic feels like an ocean; identifying most important points becomes overwhelming.

Clarity in Answers

Despite knowing the topic, their answers lack depth and precision, often sounding too generic.

Practice Over Passive Learning

Simply consuming information doesn’t prepare them for the real-world application required in the UPSC exam.

Bad Sentence Formation

They struggle to frame well-structured, impactful sentences.

Studying for UPSE exams isn't just about consuming information—it’s about

applying knowledge effectively.

To solve this we came up with a feature named “Townhall”.

This feature allows students to select topics they want to focus on and speak about them by answering questions and helping them prepare for their exams .

But first before designing lets understand UPSC Students.

To truly understand the daily struggles of UPSC aspirants, I spoke with seven students and immersed myself in countless vlogs and preparation videos on YouTube.

👩🏼

User Research

Study schedules are fixed and differ for everyone, often spanning 10-12 hours daily.

They prepare alone without feedback, causing repeated mistakes and no improvement.

Fear of the Mains and Interview stages is common due to the need for structured answers.

Preliminary Exam (Prelims)

two objective papers—General Studies and CSAT.

Main Exam

(Mains)

written exam with nine descriptive papers,

Personality Test (Interview)

assessing communication, knowledge, decision making,

🤟🏻

Brief

User stories

As a team, we identified key pain points such as lack of clarity in answers, difficulty in managing time, and fear of speaking in front of an interviewer.

📖

Secondary Research

How does UPSE exam work?

1

As a UPSC aspirant, I want to practice answering questions verbally so that I can improve my articulation.

2

As a UPSC aspirant, I want a customisable experience where I can choose my topics of focus.

3

As a UPSC aspirant, I want insightful feedback on my answers so that I can learn what to improve.

😶‍🌫️

Iterations

Before settling on a solution, the team pitched a variety of ideas.

We started brainstorming, the team explored several creative approaches:

🖌

Design System

Design System Integration.

Hari, our Senior Designer, provided a design system and instructed me to apply it across all designs and interactions I created.

📑

Information Architecture

We ultimately made a decision based on several factors.

We developed a simplified, customised information architecture that contains a detailed analysis, with a clear improvement plan for enhanced usability and efficiency.

Tackling Challenges

After creating the first draft, we shared it with the team, who conducted user testing and identified several issues. Although I wasn't part of the testing process, I received the insights and made the necessary adjustments accordingly.

Problems

☹️

And here comes the MVP Version.

The final solution is an MVP, focusing on core features to meet key user needs. It serves as a foundation for future improvements based on user feedback and further testing.

"Enhancing User Experience with Visual Cues".

We used colours and icons to provide visual cues.

Some Components that I made using the given Design System

Air quality index 2024

Pitch your thoughts on new Air quality index report 2024 and how we can improve this in the near future

un attempted question

Air quality index 2024

Pitch your thoughts on new Air quality index report 2024 and how we can improve this in the near future

attempted question

Air quality index 2024

Pitch your thoughts on new Air quality index report 2024 and how we can improve this in the near future

skipped question

Challenge 1

what if they user wants to edit the response?

👋

Takeaways

Closing Thoughts.

🤩

My learnings

My Learnings from this Journey.

1

Understanding Business Goals and User Needs: Aligning technical feasibility with real student challenges is crucial.

2

Collaboration is Key: Treating developers as partners and fostering clear communication made remote work much more effective.

3

Scalable Design: Using an effective design system ensures consistency and eases future iterations.

4

Inspired by UPSE Students: The determination and resilience of UPSC students, seen through their vlogs and conversations, continue to motivate and inspire me every day.

How will this feature help UPSE Students?

  1. Turning passive reading into active practice.

  2. Helping students identify knowledge gaps and focus their revision.

  3. Instant feedback to help them refine their answers and gain clarity.

Concept Clarity

&

Convenient

Future Prospects

  1. Discussion Forums and Debates: Evolving Townhall into a platform for live debates between two teams.

  2. Enhanced Accessibility: Adding features for students with hearing or speaking disabilities, such as:

•Voice-to-text support.

•Customizable interaction modes.

•High-contrast, simplified interfaces.

  1. Real-Time Captions: Leveraging AI to generate live captions of spoken responses for better comprehension.

@2025 Prarthana Jain. Made with love.

@2025 Prarthana Jain. Made with love

@2025 Prarthana Jain. Made with love.

Allow editing after answering a question.

Solution 1

Challenge 2

what if the user wants to skip a question?

Solution 2

A confirmation popup before skipping.

☹️

Solution

🧠

Brainstorming

Building the townhall feature.

We had brainstorming sessions where I collaborated with a diverse team of 14 members, including product managers, developers, and the founder. These sessions were crucial for generating ideas and aligning our goals with the business objectives.

🖌

Visual Language

but all were later discarded because..

Technical complexity

Implementation challenges from the AI & Backend Team

Scalability

Difficulty in getting so many students in the platform at once at this stage?

Misalignment with user goals

Users want to practicing just specific topics independently at their own time.

🤞🏻

Ray of hope

So what next? what’s the next best we could do?

After many discussions, iterations, and internal reviews, we settled on a simpler, more personalized approach that was possible for the AI & Backend team to make it and also aligned with the business goal

@2025 Prarthana Jain. Made with love.

@2025 Prarthana Jain. Made with love.

Back

🤩

Solution

And finally introducing the “Townhall” feature.

After multiple iterations, Townhall became a simple yet powerful tool that helped UPSC aspirants practice with confidence, improve their articulation, and prepare effectively for their interviews.

Step 1: Select Preferences:

Choose your subject, topic, and sub-topic to focus on a specific area.

Step 2: Answer Questions

Attempt 5 questions by speaking about the topic.




Step 3: Instant Feedback

Receive immediate feedback on clarity of topic, structure, and improvement areas.

x

|

UX Design Intern

View Case Study

x

Sahayak

|

Service Designer

View Case Study

Other Projects

@2025 Prarthana Jain. Made with love.

@2025 Prarthana Jain. Made with love

Back